About us - yoursmiledirect

ABOUT US.

Wondering who we are and what we do? Have a read of our story of how we got to where we are today.

OUR STORY

YourSmileDirect founder, Graham Byrne, was on his own dental journey when he decided to launch YourSmileDirect. After numerous dental visits, Graham began thinking there had to be a more efficient and affordable way to have straighter, whiter teeth. So he had an idea. Why not provide that efficient and affordable service? And so YourSmileDirect was founded!

YourSmileDirect corrects dental concerns with invisible aligners within 20 weeks at a price you can smile about! Plus, we cost 70% less than competitors! Following a successful launch in the UK market, YourSmileDirect has expanded across Europe and is now available in France, Italy, Spain, Ireland and Australia.

YourSmileDirect are shaking up the cosmetic dental industry, building a fast paced, quick thinking, direct-to-consumer product and crafting a dynamic organisational team of trailblazers and thought-leaders. We are expanding globally at a rapid pace. Our values are creative, brave, trustworthy and authentic!

Our story and our product - yoursmiledirect

OUR PRODUCT

YourSmileDirect is a disruptive sales and service model bringing cutting edge orthodontic technology (teeth straightening aligners) directly to consumers. This service is delivered by utilising tele-dental technology which includes digital image assessments, SmileClinics, home evaluation kits, digital treatment plans and our team of registered dentists to provide world class treatment plans for clients’ orthodontic and dental care. Our clear invisible aligners are BPA-free and custom-made. Our lab makes several sets of tight-fitting, clear aligners for each patient to gradually shift their teeth into the desired position for their perfect smile!

SOTIRIA MOSCHOPOULOU - yoursmiledirect
An individual deciding to take treatment with YourSmileDirect will receive the same level of care and consideration as an individual who visits a traditional orthodontist or dentist surgery for treatment such as invisible aligners” says Sotiria Moschopoulou, Lead Dentist at YourSmileDirect, London Smile Clinic. SOTIRIA MOSCHOPOULOU LEAD DENTIST, YOURSMILEDIRECT, LONDON SMILE CLINIC

OUR DENTAL NETWORK

Our dental network - yoursmiledirect

By visiting one of our Smile Clinics, you will be met with one of our fully licensed dentists. They will then give you a full oral check-up and review your photos and medical history before determining the exact personalised treatment plan. Our customer care team are also available by phone and email to answer any questions or queries you may have during your smile journey!

Smile clinics - yoursmiledirect

LIGHTING UP THE WORLD
ONE SMILE AT A TIME.

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Join the smile revolution - yoursmiledirect

JOIN THE SMILE REVOLUTION.

Start the journey to your perfect smile!

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