About us - yoursmiledirect

ABOUT US

Want to know all about who we are and what we do? Read our smile journey as we spread perfectly straight grins all over the world.

OUR STORY

Your Smile Direct founder, Graham Byrne was in the middle of his own dental journey when he had a lightbulb moment to launch an innovative dental service. After numerous visits to the dentist and a long, laborious journey to a straighter, whiter smile, Graham knew there had to be a better way. His aim for Your Smile Direct from the beginning was clear; to provide an efficient and affordable way for everyone to be able to get straighter teeth.

After a hugely successful UK launch, Your Smile Direct has expanded at a rapid pace across Europe, throughout France, Italy, Spain, Ireland, Australia and New Zealand, and continues to shake up the cosmetic dental industry. By building a fast-paced, quick-thinking, direct-to-consumer product, Your Smile Direct has become a dynamic organisation of pioneers both dental and retail focused and it continues to stay true to its core Smile values: trustworthy, convenient, cost effective and forward thinking.

Our story and our product - yoursmiledirect

OUR PRODUCT

Your Smile Direct brings cutting-edge orthodontic technology direct to consumers at competitive prices. So that means, no more repetitive visits to the dentist clinics. No waiting around for time-consuming dental appointments. No hefty repeat costs.

Our team of in-house registered and licensed dentists use innovative tele-dental, 3D technology in our labs. Digital image assessments, Home Smile Kits, and digital treatment plans provide safe, simple and expert treatment plans for our clients. All our clear aligners are BPA-free too.

Sotiria MOSCHOPOULOU - yoursmiledirect
Your Smile Direct offer dentist prescribed invisible aligner treatment combined with convenience and quality. We offer the same level of service, care and treatment as a traditional orthodontist or dental surgery to any individual. We remove the need for repeated costly dental visits throughout treatment as we provide our Dental Smile Team remotely via email and phone for one-on-one contact throughout treatment. Sotiria MOSCHOPOULOU LEAD DENTIST, YOURSMILEDIRECT, LONDON SMILE CLINIC

OUR DENTAL NETWORK

Our dental network - yoursmiledirect

Meet our team of registered and licensed dentists at any of our Smile Clinics. A full oral check-up, medical history, and review of your teeth photos is conducted before a personalised treatment plan is determined. Our smile-team of dental specialists monitor your progress remotely and are always on-call for any questions by phone or email.

Smile clinics - yoursmiledirect

LIGHTING UP THE WORLD
ONE SMILE AT A TIME.

BOOK SCAN
MEET OUR DENTISTS

DR. SOTIRIA MOSCHOPOULOU

DR. SOITIRA MOSCHOPOULOU - yoursmiledirect
Background:

Sotiria has a family background in dentistry, her mother was a dentist and growing up she worked and helped in the dental practice. This first-hand experience gave Sotiria the passion and interest to become a dentist. Sotiria worked for many years as a dental assistant and afterwards as a dentist, this has helped her to develop a great sense of the patients' needs during treatment. She loves seeing her patients smiles post treatment.

Smile Clinic location:
7 Adam House,
Adam Street,
London,
WC2N 6AA
Telephone: (+207) 5209343

DR. SILVIA MALVAIOLO

DR. SILVIA MALVAIOLO - yoursmiledirect
Background:

Dr. Malvaiolo graduated from Dentistry and Dental Prosthesis at the University of Rome. She attended the department of orthodontics, conservative and endodontic and first aid dental surgery.

Smile Clinic location:
Roma Barberini,
Via Antonio Salandra 18,
Rome,
00187
Telephone: (+39) 02 725 46 250

DR. MARK ANTHONY

DR. MARK ANTHONY - yoursmiledirect
Background:

Mark Anthony has always had a passion for dentistry. Hailing from Canada, Mark Anthony moved to Ireland after graduating with a Doctor Of Medical Dentistry (MDDr.) from eastern Europe. He's extremely caring and considerate about making his patients his number one priority. He is an active member of the Clear Aligner Society of Europe. Dr. Mark-Anthony is determined to make a huge difference and impact to each patient.

Smile Clinic location:
2nd Floor,
26 Kilmacud Road,
Maple House,
Stillorgan,
Dublin
Telephone: (+353) 01 284 4507

DR. ANDREA

DR. ANDREA - yoursmiledirect
Background:

Andrea was born in Transylvania and always had a passion for dentistry despite the fact that she started a career in sports. She was a national champion in 2000 for 100m athletics and had a personal record of 12'06''. She graduated from Dental Technology in 2008 and Dental Medicine in 2014. She would describe herself as a curious and an adventurous person, which led to her moving to London in December 2017 and starting as one of the smile team in Your Smile Direct soon after.

Smile Clinic location:
7 Adam House,
Adam Street,
London,
WC2N 6AA
Telephone: (+207) 5209343

DR. FLORENTINA

DR. FLORENTINA - yoursmiledirect
Background:

Florentina qualified as a Dentist in 2014, before joining Your Smile Direct in 2018 she was a General Dentist. She is passionate about her job and strives to make people feel at ease. She likes to understand her patients needs as she believes this leads to an enjoyable dental experience. Her mission is to deliver perfect smiles to her patients.

Smile Clinic location:
7 Adam House,
Adam Street,
London,
WC2N 6AA
Telephone: (+207) 5209343

DR. RAGHAD ALGHAFIR

DR. RAGHAD ALGHAFIR - yoursmiledirect
Background:

Raghad holds a Doctor in Dental Surgery from Damascus University since 2001. She has a special interest in the cosmetic dentistry and enjoys her work with Your Smile Direct as he gets to transform patients smiles. She has a master degree in children’s education from Loughborough University which has added another dimension to her dental career in terms of dealing with children and teenagers.

Smile Clinic location:
Office 4.01,
Regus, 53,
Fountain St,
Manchester,
M2 2AN
Telephone:
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